eCommerce Marketing Resources

The definitive destination for expert guides, strategies, and insights on driving growth with reviews and loyalty.

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Shopify Webinar: AI Visibility

The New Playbook for AI Discoverability. Learn how brands get found, trusted, and chosen in the age of AI-powered search.

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Shopify Webinar: AI Visibility

The New Playbook for AI Discoverability. Learn how brands get found, trusted, and chosen in the age of AI-powered search.

Learn more Videos & Webinars

AI Search for BFCM 2026 Webinar

Learn how to get recommended by AI and build a tactical readiness plan before BFCM season.

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Loyalty in the Age of AI

Watch on demand: how La Prairie built experiential loyalty AI can't replace — no discounts. Plus Yotpo's AI and loyalty research from 25,000+ brands.

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BFCM 2026 AI Visibility Guide

A step-by-step guide to maximize your AI search visibility before BFCM begins.

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Collect Reviews LLMs Cite

Collect authentic reviews AI can cite with Yotpo Reviews. Build shopper trust and give AI engines stronger signals to recommend your brand.

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How David Jones Rethought Their Reviews Strategy

Go inside David Jones’ shift beyond syndicated reviews and what they learned about customer trust, conversion, and owned data.

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Loyalty in Motion

Turn loyalty data into real, measurable revenue with the connected loyalty playbook.

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The Shoppers Have Prompted

What shoppers want. Who AI picks. 80+ insights across 8 industries.

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Loyalty Marketing Tactics for Ecommerce Brands | Webinar

Learn the strategies brands like LSKD use in their loyalty programs to grow revenue, repeat purchases and AOV.

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The New Rules of Loyalty

Discover modern loyalty strategies from real brands and bold innovators that actually engage customers.

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The App-First Loyalty Playbook with Yotpo and Tapcart

Discover how top brands use mobile apps and loyalty programs to drive repeat sales, increase LTV, and build customer retention.

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How To Make Loyalty Your Next Revenue Lever | Webinar

Discover tactics to increase repeat rate, customer spend, and program ROI with smarter loyalty marketing.

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20+ quick fixes for better product pages

Backed by 51M shopper reviews, these quick fixes help you convert better, reduce returns, and build trust.

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Introducing The Loyalists: A Loyalty Ecommerce Podcast

Your new go-to eCommerce podcast for loyalty and retention. Tune in for insights on building lasting customer loyalty from top industry professionals.

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Loyalty Program Lab

The insights and strategies to build and scale your loyalty program.

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The CFO's Guide to Loyalty

Understand how CFOs think about loyalty from financial analysis and planning.

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Loyalty program ROI Calculator

How can a loyalty program drive revenue for your business?

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Shopify Webinar: AI Visibility

The New Playbook for AI Discoverability. Learn how brands get found, trusted, and chosen in the age of AI-powered search.

Learn more Videos & Webinars

Shopify Webinar: AI Visibility

The New Playbook for AI Discoverability. Learn how brands get found, trusted, and chosen in the age of AI-powered search.

Learn more Videos & Webinars

AI Search for BFCM 2026 Webinar

Learn how to get recommended by AI and build a tactical readiness plan before BFCM season.

Learn more Videos & Webinars

Loyalty in the Age of AI

Watch on demand: how La Prairie built experiential loyalty AI can't replace — no discounts. Plus Yotpo's AI and loyalty research from 25,000+ brands.

Learn more Videos & Webinars

BFCM 2026 AI Visibility Guide

A step-by-step guide to maximize your AI search visibility before BFCM begins.

Learn more eBooks & Guides

Collect Reviews LLMs Cite

Collect authentic reviews AI can cite with Yotpo Reviews. Build shopper trust and give AI engines stronger signals to recommend your brand.

Learn more eBooks & Guides

How David Jones Rethought Their Reviews Strategy

Go inside David Jones’ shift beyond syndicated reviews and what they learned about customer trust, conversion, and owned data.

Learn more Videos & Webinars

Google Review Calculator

Calculate exactly how many 5-star Google reviews you need to reach your target star rating, protect your online reputation, and turn reviews into revenue.

Learn more Free Tools

Invoice Generator

Quickly create professional invoices with ease using our free invoice generator. Speed up your billing process and get paid faster.

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UTM Builder

Quickly generate UTM links to track your marketing campaigns, measure performance across channels, and send clean data to tools like Google Analytics.

Learn more Free Tools