Last updated on January 7, 2024

avatar
Michaela Roytman
Growth Marketing Copywriter @ Yotpo
September 25th, 2020 | 3 minutes read

One of the most important elements of a successful Shopify store is a solid product listing. Here’s how to get started.

Table Of Contents

Your products are the stars for your brand, and you want them to stand out and catch a buyer’s attention as quickly as possible. Starting a new product catalogue might seem a little daunting at first for people who aren’t tech-savvy, but don’t worry.

We’ve compiled an easy, step-by-step guide to walk you through the process of how to add products to Shopify. Just follow these steps and you’ll be good to go!

How to Add Products to Shopify

1. Click the Products tab on the left side menu of your Shopify admin.
1 1 How to List Your First Product on Shopify 1

 

2. Click Add product in the top right corner.
2 1 How to List Your First Product on Shopify 3

 

3. Enter your product Title and Description.
3 1 How to List Your First Product on Shopify 5

 

4. Scroll down to Media and click Add file, or drag-and-drop a file into the box. Note: the first image you upload will also be the product’s main image.
4 1 How to List Your First Product on Shopify 7

 

5. Add more images if you need to.

6. Modify the Organization information on the right with product type, vendor (if applicable), collection, and tags to make sure shoppers can find the product easily.
6 1 How to List Your First Product on Shopify 9

 

7. Enter product Pricing.
7 How to List Your First Product on Shopify 11

 

8. Fill in Inventory quantity with SKU and barcode.
8 How to List Your First Product on Shopify 13

 

9. Click Save.
9 How to List Your First Product on Shopify 15

And there you go! You’ve listed your first product. Now, it’s time to think of how you can enhance your product pages and drive your sales.

Adding reviews to your product pages is an excellent way to build brand trust and provide social proof. Shoppers find that customer reviews and photos are more trustworthy than information coming from your own company, which results in better eCommerce conversion rates.

Learn how product reviews
can improve sales
Get started

How to Add a Digital Product to Shopify

Not selling “traditional products”? No problem! With Shopify’s Digital Download app, you can upload digital files such as graphic art, songs, and videos like any other product in your store. After purchase, your customers will receive an email to download the file.

Follow these simple steps to start listing your digital products:

  1. Download the free Shopify Digital Download app.
  2. In the Shopify admin click Products.
  3. Click Add product in the top right corner.
  4. Add product Title, Description, Price, and Image.
  5. Uncheck the This is a physical product box under Shipping.
  6. At this point, you still have not uploaded the digital file. In order to make sure no one accidentally purchases your product, you will need to make it temporarily unavailable. (Don’t worry! It’s only until the digital file is uploaded.)
  7. Click Manage in the Product availability box at the top right side of the page.
  8. Uncheck all the Sales channels option in the pop-up box and click Done.
  9. Click Save.
  10. Go to More actions under the Product title.
  11. Click Add digital file. (This will lead you to the Digital Download app.)
  12. Click Upload file and attach the file you want to add.
  13. Click View in your Shopify admin.
  14. Now that you’ve added the digital file to your product, let’s make it available again: Click Manage in the Product availability box and check all the relevant Sales channels.

Congratulations! You’re now selling a digital product on your store as well.

Listing your products properly is a very important step towards making your online store a success. When you’re listing your products, make sure you’re looking at it from the customer’s point of view and providing them with all the information they need to make a confident purchase decision.

With Yotpo you can make the most out of your product pages with reviews, visual marketing, and much more. Get started with Yotpo and start collecting high-quality user-generated content to supercharge your sales.

30 min demo
Don't postpone your growth
Fill out the form today and discover how Yotpo can elevate your retention game in a quick demo.

Yotpo customers logosYotpo customers logosYotpo customers logos
Laura Doonin, Commercial Director recommendation on yotpo

“Yotpo is a fundamental part of our recommended tech stack.”

Shopify plus logo Laura Doonin, Commercial Director
YOTPO POWERS THE WORLD'S FASTEST-GROWING BRANDS
Yotpo customers logos
Yotpo customers logosYotpo customers logosYotpo customers logos
30 min demo
Don't postpone your growth
Check iconJoin a free demo, personalized to fit your needs
Check iconGet the best pricing plan to maximize your growth
Check iconSee how Yotpo's multi-solutions can boost sales
Check iconWatch our platform in action & the impact it makes
30K+ Growing brands trust Yotpo
Yotpo customers logos