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Insights

Discover insights on all things eCommerce marketing — from reviews and loyalty to the strategies driving brand growth.

Insights

15 Best Shopify Apps to Increase Sales in 2026

Running a successful Shopify store requires the right set of tools to support your marketing, operations, and customer experience. With thousands of apps in the Shopify App Store, the challenge isn’t a lack of options, it’s knowing which ones are the best for your business. To make things easier...

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How to Optimize for AI Shopping Assistants

A shopper opens ChatGPT and asks for the best waterproof hiking boot under $150 for wide feet. Back come two or three names, ranked and explained, before they have visited a single store. Whatever the assistant recommends carries real weight. This guide explains how AI shopping assistants decide which brand to name, and what you […]

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10 Strategies for Winning AI Search Visibility

AI search has changed how shoppers find products. About 49% of US adults now say they have used an AI chatbot like ChatGPT or Gemini. Google also shows an AI summary at the top of many results, before anyone scrolls to a blue link. That leaves ecommerce teams with a blunt question. When a shopper […]

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10 Best AI Ecommerce Platforms in 2026

Every ecommerce platform now claims to have AI. The harder question for 2026 is which ones actually help you sell when a shopper asks ChatGPT or Google’s AI for the best option. AI traffic to US retail sites rose 393% year over year in early 2026, and it converts better than most other channels. This […]

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10 AI Agent Use Cases for Ecommerce in 2026

AI agents have moved from demos to daily work in ecommerce. They answer shopper questions, resolve tickets, forecast demand, and even complete a sale. The real question for 2026 is which use cases move revenue, and where each fits. Gartner expects 60% of brands to use agentic AI for one-to-one interactions by 2028. One line […]

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9 Best AI SEO Tools for Ecommerce in 2026

Say you need trail-running shoes for a wet climate. You ask ChatGPT. It names a few pairs in a sentence or two, and you decide without clicking through. Gemini and Google AI Mode do the same. Pew Research found a result gets clicked 8% of the time when an AI summary appears, against 15% when […]

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9 Best AI Marketing Tools for Ecommerce in 2026

AI now runs much of the ecommerce marketing stack. It writes the email, picks the SMS send time, and personalizes the homepage. This guide covers the 9 best AI marketing tools for ecommerce in 2026, and it opens with the channel most stacks still need to add. That missing channel is the AI answer. When […]