eCommerce Marketing Resources
The definitive destination for eCommerce marketing guides, strategies, and more.
Getting Started 33 Resources
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Everything You Need to Know About the Google Shopping Feed
Getting Started
Understanding the feed is the first step to mastering Google Shopping.
eBooks & Guides
The 9 Best Free Shopify Themes for Your Store
Getting Started
Find out which free Shopify theme is right for your business with this guide.
eBooks & Guides
How to List Your First Product on Shopify
Getting Started
The most important element of a successful Shopify store is a solid product listing.
eBooks & Guides
The Importance of Publishing All of Your Reviews, Even the Bad Ones
Getting Started
Here's why publishing every single review can actually help your brand.
eBooks & Guides
The Best Google Shopping Examples to Help Your Brand Get Started
Getting Started
Google Shopping is a powerful platform for discovery, but the competition is high. Here's how six brands are doing it.
Free Tools
Loyalty Program Generator
Getting Started
See what a loyalty program would look like on your site.
eBooks & Guides
The Battle for the Blog: Getting Buy-In for Brand Projects
Getting Started
Our Director of Content shares how Yotpo's creatives pushed forward the blog redesign.
eBooks & Guides
The Complete Guide to Customer Reviews for eCommerce
Getting Started
Check out our best resources on customer reviews to learn how you can optimize your eCommerce site, from review generation to placement and more.
eBooks & Guides
Understanding Fake Reviews
Getting Started
A comprehensive guide on why fake reviews matter for online businesses and what you can do about them.