Ecommerce eBooks & Guides

Playbooks, benchmarks, and how-to guides on loyalty, reviews, and AI search

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How to engage your customers everywhere they shop

Learn how to boost conversion at every touchpoint by connecting with your customers on every channel.

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The new word of mouth: the state of UGC in Europe

Learn how the biggest names in european retail are boosting engagement with UGC.

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5 strategies for optimizing your Google Shopping campaigns

Get actionable tips for making the most out of your Google Shopping campaigns.

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6 strategies for turning one-time shoppers into repeat customers

As COVID-19 continues to disrupt daily life, and consumer shopping behaviors shift online, product categories from food to fitness are seeing a surge in activity.

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The 7 best strategies for collecting influential UGC

Learn the best tactics for collecting meaningful content that improves the customer experience for shoppers.

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How & why you should collect more video reviews

It's easier than ever to collect engaging video content from your customers via post-purchase review request emails.

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4 questions to ask before buying a loyalty solution for your brand

A buyer’s guide for brands looking to improve customer retention.

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4 top strategies for combating customer returns

Learn how your brand can prevent against returns with the right combination of detailed product information and social proof.

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The new ecommerce growth model

Get the ecommerce marketing strategies you need to stay ahead of the curve.

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3 effective strategies for converting mobile shoppers

Learn how to turn mobile visitors into customers.

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brand loyalty

Key brand loyalty statistics

Yotpo’s latest poll of 2,000 US consumers uncovers key trends in customer loyalty.

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