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Ideas & Analysis

Inside Yotpo · Ideas & Analysis

How Customer Reviews Can Be Used for Opinion Mining

A new way to understand your customers at scale.

Inside Yotpo · Ideas & Analysis

Quantifying The Importance of Customer Satisfaction

In this post, we analyze 3,315,650 fashion industry reviews from shoppers throughout the United States.

Trends · Reviews

How To Ask Customers for Reviews: Data from 3.5M Emails

We wanted to know the science behind the best way to ask for reviews. Data from 3.5 million reviews reveals what youR...

Trends · Ideas & Analysis

Why Doritos Marketing Strategy Made Super Bowl History

As Eagles fans rejoice and Patriots fans sulk, everyone else is busy judging all the Super Bowl commercials.

Building a Modern Brand With UGC + AI

Trends · Ideas & Analysis

The Evolution of Marketing as a Conversation

From stone tablets to tablet computers: Learn about how marketing has changed and where it’s headed next.

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Inside Yotpo • Trends • eCommerce Data • UGC Tactics
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