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Trends

Essential eCommerce strategy reads: How to guides, eCommerce trends, industry reports, and more.

Trends

Are Loyalty Programs the New Digital Focus Groups?

The past few years have demanded unprecedented change as consumer needs rapidly evolved. Supply chains weakened, and mar...

General

Sustainability & Loyalty: Drive Engagement and Action

The next decade’s consumers won’t decide to buy on product quality or price alone — they’ll buy based on sustain...

Trends

A Q&A Featuring Forrester: Loyalty, Connected Experiences & Zero-Party Data

Mary Pilecki is Forrester’s vice president and principal analyst for all things customer loyalty, her research spannin...

General · privacy

How Loyalty Unlocks Zero-Party Data

As you may have heard, the cookie is crumbling. With the E.U’s creation of the General Data Protection Regulation (GDP...

Trends · Social Commerce

The 5 Best Mother’s Day Campaign Ideas to Drive Customer Engagement

See a spike in sales for Mother’s Day by shining a spotlight on authentic customer experiences.

Trends · Social Commerce

The 7 Most Creative Holiday Marketing Campaigns

Get inspired by these engaging and entertaining seasonal campaigns.

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