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Cristina Dinozo
Senior Director of Marketing Communication @ Yotpo
August 5th, 2021

EY Announces Tomer Tagrin of Yotpo as an Entrepreneur Of The Year® 2021 New York Award Winner

NEW YORK, August 5, 2021 – Ernst & Young LLP (EY US) announced this week that Tomer Tagrin, CEO & Cofounder of Yotpo, an eCommerce marketing platform, was named an Entrepreneur Of The Year® 2021 New York Award winner. The Entrepreneur Of The Year Awards program is one of the preeminent competitive awards for entrepreneurs and leaders of high-growth companies. The award recognizes those who are unstoppable entrepreneurial leaders, excelling in talent management; degree of difficulty; financial performance; societal impact and building a values-based company; and originality, innovation and future plans. Tagrin was selected by an independent panel of judges, and the award was announced during the program’s virtual awards gala on August 3rd.

“My cofounder Omri Cohen and I are so proud of the Yotpo team for bringing us this far. Dedicated to delivering the best to our customer brands and pushing innovation to the fullest with our eCommerce marketing platform, Yotpo people are an unstoppable force themselves. We’re excited and ready for the massive opportunities ahead of us,” said Tagrin.

Yotpo works with tens of thousands of brands, from entrepreneur-led businesses to enterprises, to accelerate direct-to-consumer growth. Companies like Brooklinen, Fair Harbor (whose CEOs are fellow EY New York winners this year), Steve Madden and Thinx leverage different marketing solutions built on Yotpo’s eCommerce marketing platform to stand out online, cultivate community and create customers for life.

For 35 years, EY US has honored entrepreneurs whose ambition, courage and ingenuity have driven their companies’ success, transformed their industries and made a positive impact on their communities. Tagrin will become a lifetime member of the esteemed multi-industry community of award winners, with exclusive, ongoing access to the experience, insight and wisdom of fellow alumni and other ecosystem members in over 60 countries.

As a New York award winner, Tagrin is now eligible for consideration for the Entrepreneur Of The Year 2021 National Awards. Award winners in several national categories, as well as the Entrepreneur Of The Year National Overall Award winner, will be announced in November at the Strategic Growth Forum®, one of the nation’s most prestigious gatherings of high-growth, market-leading companies.

The Entrepreneur Of The Year program has honored the inspirational leadership of entrepreneurs such as:

  • Brian Niccol of Chipotle Mexican Grill, Inc.
  • Saeju Jeong of Noom
  • Joe DeSimone of Carbon, Inc.
  • Howard Schultz of Starbucks Corporation
  • Jodi Berg of Vitamix
  • Reid Hoffman and Jeff Weiner of LinkedIn
  • Hamdi Ulukaya of Chobani
  • Kendra Scott of Kendra Scott LLC
  • Andreas Bechtolsheim and Jayshree Ullal of Arista Networks
  • James Park of Fitbit
  • Daymond John of Fubu

About Yotpo

Yotpo is the leading eCommerce marketing platform that helps thousands of forward-thinking brands like Patagonia, Brooklinen, and Steve Madden accelerate direct-to-consumer growth. Yotpo’s single-platform approach integrates data-driven solutions for Loyalty, SMS Marketing, Reviews, and more, empowering brands to create smarter, higher-converting experiences that spark and sustain customer relationships. Yotpo integrates with the tools online businesses use every day, including Google and Instagram, and is available on all major eCommerce platforms, including Shopify, Salesforce Commerce Cloud, Adobe Commerce, and BigCommerce. Yotpo is a Forbes Cloud 100 company with offices worldwide including New York, London, Israel and Bulgaria as well as a presence in Australia. Yotpo is hiring! Visit yotpo.com/jobs.

About Entrepreneur Of The Year®

Entrepreneur Of The Year® is the world’s most prestigious business awards program for unstoppable entrepreneurs. These visionary leaders deliver innovation, growth and prosperity that transform our world. The program engages entrepreneurs with insights and experiences that foster growth. It connects them with their peers to strengthen entrepreneurship around the world. Entrepreneur Of The Year is the first and only truly global awards program of its kind. It celebrates entrepreneurs through regional and national awards programs in more than 145 cities in over 60 countries. National overall winners go on to compete for the EY World Entrepreneur Of The Year™ title. ey.com/us/eoy

About EY

EY exists to build a better working world, helping create long-term value for clients, people and society and build trust in the capital markets.

Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.

Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.

EY refers to the global organization, and may refer to one or more, of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients. Information about how EY collects and uses personal data and a description of the rights individuals have under data protection legislation are available via ey.com/privacy. EY member firms do not practice law where prohibited by local laws. For more information about our organization, please visit ey.com.

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