Ecommerce eBooks & Guides

Playbooks, benchmarks, and how-to guides on loyalty, reviews, and AI search

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Unlock real brand love: how to build emotional loyalty

Includes program frameworks for brands with varying purchase frequencies and an inspiration gallery.

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How to Ask Customers for Reviews

How to ask customers for reviews: best practices & templates

Use these best practices when asking for reviews and take advantage of our new review request email updates.

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18 top strategies for ecommerce conversion rate optimization

Here are 11 ways to optimize your website to boost eCommerce conversion rates.

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The retention marketing manual for ecommerce brands

All your questions (yes, all of them) about customer retention are answered in this comprehensive guide.

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The state of UK customer loyalty & retention 2023

Inflation, price hikes, a cost of living crisis: where does this leave customer loyalty & retention among brits?

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The state of australian customer loyalty & retention 2023

We asked. Aussie shoppers answered. Here's what keeps them coming back to your brand, again and again.

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The state of customer loyalty & retention 2023

Global consumers have weighed in, revealing their expectations for brands in exchange for their repeat business.

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2023 UK reviews consumer survey

See the results of our UK shopper survey to understand the influence of UGC and VUGC on the buyer’s journey.

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A complete guide to switching reviews providers

Here’s everything your growing brand needs to know about switching reviews solutions.

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Retention marketing insights from AWIEs

Amazing women from across the industry weigh in on all aspects of customer retention.

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2023 ecommerce retention trends report

The only predictions guide that gives you actionable advice to get ahead of the trends — and the competition.

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