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The Top 5 Retention Marketing Pitfalls (And How to Avoid Them)

Are you building a retention strategy with blind spots? It’s time to check.

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How Far They’ve Come: Yotpo Grow Brands, One Year Later

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The Rise of TikTok Shop: Product Discovery Gone Viral

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Yotpo Partners with AfterShip to Optimize the Post-Purchase Experience

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Retention Uncensored Rewind

Explore highlights from 10 expert-led roundtable discussions at Yotpo's first Retention Uncensored.

Black Friday Resources · Interviews & Ideas

Black Friday Prep: Email Deliverability Tips From An Expert

Our Email Deliverability Expert, Lauren, talks all things email deliverability ahead of Black Friday.

Aviator Nation Walks Away from Previous ESP

See how Aviator Nation boosted email open rates by 34% and increased revenue by 31% while reducing costs.

Nerdy Ink Cuts Costs by 60% & Boosts CTR by 180% with Yotpo

See how Nerdy Ink not only slashed expenses but also enhanced engagement with support and strategic guidance.

Naked Harvest’s journey to 11.5x Loyalty ROI, 50% AOV growth

Read how Naked Harvest boosted AOV by 50%, achieved 11.5x ROI on Loyalty and saved 60% on Email with Yotpo.

RCS in iOS 18: What It Means for Your SMS Strategy

Forget boring texts! RCS supercharges SMS with features like rich media and can transform your text strategy.

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