

About
With Reply to Manage, we’re opening up the line of communication with your customers. Reach product subscribers wherever they are and update them on their orders via SMS. Then, allow them to manage their subscription over text.
Why it's different
It’s time to turn boring transactional updates into personalized touchpoints for of your highest-value customers! Our Reply to Manage feature lets you send customers timely updates on their subscriptions via text. But, rather than fumbling around to remember a password or navigating to a login portal, your customers can reply directly to the text and:
- Redeem their loyalty points
- Delay a delivery
- Skip an order
When shoppers receive a text from you, it should feel like it’s coming from a friend. That’s why we made sure that no matter what campaign you’re running, all SMS messages are coming from the same number.
For your loyalty members in particular, this feature is a game-changer. With one click, customers can apply their available rewards on an upcoming subscription order, no need to look for lost emails or copy-paste any codes. Research shows us that between the first and second subscription delivery, there is a large risk of churn. However, customers who redeem points are twice as likely to continue with their second subscription purchase.
Combining your subscription channel with your loyalty program is a great way to drive loyalty program adoption, increase subscription visibility within your loyalty program and reduce churn between deliveries.

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