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Amazing Women in eCommerce

Amazing Women in eCommerce is a community dedicated to honoring the women who are shaping our industry. Read on for the latest news, Amazing Women in eCommerce Live event recaps, and other Amazing content.

Company & Product · Amazing Women in eCommerce

Meet the Yotpo Team Behind Amazing Women in eCommerce

Blog post

We’re thrilled to introduce you to the Yotpo team driving the Amazing Women in eCommerce program forward.

Amazing Women in eCommerce

7 Insights for 2022 from Amazing Women in eCommerce

It’s been a wild couple of years for eCommerce. The pandemic accelerated the trend toward online shopping and brands of all sizes had to pivot quickly to meet that demand. Many smaller eCommerce brands faced rapid growth and the growing pains that come with it, while large brick-and-mortar-first retailers had to scramble to accommodate shoppers […]

Amazing Women in eCommerce

How Brands Are Preparing for the 2021 Holiday Shopping Season

We spoke to four inspiring, innovative women about their top brand strategies for a successful holiday season.

Amazing Women in eCommerce

5 Experts on How Engagement Will Change After the Pandemic

These brands are navigating evolving customer expectations with smart, data-driven strategies

Amazing Women in eCommerce · Interviews & Ideas

An Interview with Cher Fuller, Head of CRM at Forever 21

“What I'm really focused on at Forever 21 is not just being consumer-centric, but being consumer-obsessed.”

Amazing Women in eCommerce

Q&A with Ianthe Mauro, Owner of Objects With Purpose

We talked to the winner of the Yotpo Cares sweepstakes about entrepreneurship and supporting women makers.

Amazing Women in eCommerce

Tips for Navigating the New eCommerce Customer Journey

Our Amazing Women in eCommerce honorees offer tips on staying competitive in a rapidly changing industry.

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