3x more customer referrals
Consistently creating fresh content can be time-consuming. But your customers can help.
Giving your fans a voice and showcasing them on your blog not only provides a new source for content, but it’s also one of the best ways to increase long-term engagement among your customers.
Keeping your most loyal customers connected to your brand pays off, since returning customers spend nearly 3 times morethan one-time shoppers, accounting for 33.3% of overall money spent.
Plus, people that love your store are your best source for new, relevant traffic. Research from McKinsey found that in some industries, 5% of top influencers generate 15% of recommendations for a brand. Your fans-turned-bloggers could bring in 3x their numbers in referred shoppers.
So, how can you turn fans into your biggest advocates?
- Check your social channels for customers who share your posts frequently.
- Reach out to them, build relationships, and learn what makes them passionate about your brand.
- Give them the opportunity to create engaging, personalized posts for your blog. Fellow community members love to hear from one another.
Join a free demo, personalized to fit your needs