“Yotpo is a fundamental part of our recommended tech stack.”
Laura Doonin, Commercial Director
Integration Guide
Integrate Mailchimp and Yotpo to send hyper-targeted and effective emails that capture and convert more customers. Easily enrich your marketing strategy with influential and relevant social proof and loyalty program data then can reach the right people at the right time.
Loyalty & Referrals Use Cases
Segment customers
Enrich customer data with loyalty attributes for advanced segmentation, including loyalty point balance, VIP tier, point expiration, and more.
Personalize communications
Include customer-level loyalty data in email communications to create a more personalized interaction that boosts engagement.
Trigger loyalty messages
Trigger communications based on loyalty events such as referral made, VIP tier achieved, a redemption made, and more. Events are sent in near real-time for an optimal experience.
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