Yotpo vs. Postscript

Why choose Yotpo over Postscript?

Maximize SMS revenue from every customer. Build an engaged audience faster and deliver the right text at every touchpoint.
Yotpo SMS v. Postscript
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Results that truly move the needle

233%
average lift in subscribers YoY
83%
more revenue from subscribers
54%
of revenue from flows alone
Revenue-Driving Messages
Scale Your List
Boost Revenue with AI
Analyze and Optimize
Expertise and Partnership
Capabilities
Yotpo
Identify high-value segments
180+ data points on shopper activity, behavior, and predictive data
Lacks real-time behavioral tracking data to identify high intent subs
Multi-channel Email & SMS drip campaigns
Build tailored multi-step Email & SMS campaigns in a single setup
Single SMS drip campaigns only, without considering email engagement
Trigger revenue-driving flows
39 triggers & view of flows mapped to customer journey to uncover gaps
No holistic view of flows to identify areas of opportunity in funnel
Send higher converting texts with RCS
Deliver interactive on-brand experiences with RCS to boost CVR
No current support or innovation in RCS
Increase loyalty program engagement
Drive loyalty program actions via targeted SMS/Emails to increase LTV
Limited functionality through integrations
Scale UGC collection and boost CVR
Generate UGC via SMS/Email & inject reviews in SMS/Emails to boost CVR
Limited functionality through integrations
Capabilities
Yotpo
Collect SMS/Email subscribers
10+ growth tools, including pop-ups, footer, floating buttons, & more
Offers similar growth tools to gather SMS & email subscribers
Expedite the path to opt-in
Collect more subs, faster with On-Site Verification & Tap-To-Subscribe
Offers similar growth tools to drive quick opt-ins
Know shoppers with identity resolution
Capture abandoned carts and recover more revenue; included in cost
Additional cost for identity resolution via integrations
Time pop-ups to boost conversion
Auto-trigger pop-ups at optimal time with Black Crow AI, no added cost
No out-of-the-box AI-triggered pop-ups
Capabilities
Yotpo
Segment with AI
AI-engine that combs through your data to create high-value segments
No use of AI to help save time and segment smarter
AI smart-send
Leverage AI to send messages at optimal times
No AI to determine best time to send messages to drive opens & clicks
AI-triggered pop-ups
Trigger pop-ups at optimal time with Black Crow AI, no added cost
No out-of-the-box AI-triggered pop-ups
AI Tailored Campaigns
Identify highest converting cohort & deliver spot-on copy at key time
No comparable solution for tailoring campaigns based on specific goal
Trigger flows in right moments
Auto-trigger repurchase and cross-sell flows w/ product recs per user
No out-of-the-box repurchase flows
Personalized post-click experiences
Bring subs to unique storefronts w/ user history and product recs
No differentiated / personalized post-click experiences
Capabilities
Yotpo
Understand SMS & Email performance
12+ dashboards on revenue, subs growth, CVR, deliverability & more
Combined dashboard for all messages with limited performance metrics
Cohort Analysis
Unlock data & identify behavior trends w/ recommended SMS/Email action
No RFM, leaving brands guessing how to use SMS to boost LTV
Repeat customer dashboard
View buying patterns + insights to boost repeat purchases w/ SMS/Email
Only look at SMS performance, not how SMS impacts overall business
Customizable attribution
Control attribution window to accurately measure the impact of SMS
Ability to configure attribution window
Capabilities
Yotpo
SMS & Email strategist
Ensures smooth migration & optimization across SMS & Email
SMS strategist to monitor program success
Retention expertise
360 knowledge of your brand and how to use SMS/Email to improve KPIs
Only provides SMS strategist, no retention specialization
Platform stability & deliverability
Industry-leading deliverability infrastructure w/ 0 outages in BFCM
Strong SMS deliverability infrastructure
Global compliance expertise
Compliant across 200+ geos, with established carrier relations
Mainly operates in North America, with limited global reach

Transparent SMS Pricing. Zero BS.

Pay as you go. No carrier fee increases, no contact list fees, no platform fees and no termination clauses.

Innovation that drives success

Your revenue growth is our top priority. These three new features will help you get here.
Black Crow AI Partnership
Grow your lists fast and recover more revenue with exclusive access to Black Crow AI’s leading Identity Resolution & List Growth Tools.
On-Site Verification
Boost opt-ins by removing friction in the opt-in process and drive 83% more revenue from subscribers
Retention Analytics
Unlock insights into customer behavior and purchasing trends with Retention Dashboard & RFM to drive more revenue from SMS & Email
Black Crow AI Partnership attentive attentive

Meet the brands

who made the switch to Yotpo
attentive
83%
more SMS revenue
83%
more SMS revenue
"During BFCM we tested On-Site Verification and it blew our old version out of the water."
Rachel Hansen
Retention Marketing Manager
attentive
241%
subscriber growth
241%
subscriber growth
”The decision was which provider could grow with my business & continue to be cutting edge? Yotpo SMS was that provider"
Diego Camejo
Chief Executive Officer
attentive
10K
subs in 30 Days
10K
subs in 30 Days
"We’re using Yotpo to keep existing customers, cultivate existing relationships, and send personalized communications.”
Christina Blaisdell Oyler
VP of eCommerce
We are thrilled to be recognized as industry leaders by

G2 and Capterra

What real people think about us

See first-hand why brands are making the switch to Yotpo Email & SMS
Unparalleled Customer Service
This company is all about customer service and making sure that they not only understand the app but marketing strategies and why they are important! I love, love how detailed they are in tutorials and the customer experience.
That Soulciologist
The Best SMS App on Shopify
After testing about all the SMS apps on Shopify, I can say that this one really has it all. Great support comes with it too.
teststoresjo
Super intuitive app, great features and 10/10 support.
Highly recommend based on features, massive price difference compared to competitors and ease of use. Thanks!
LOBOCKI
Recommended for everyone to use.
Very complete email marketing tool, my experience is very good, very comprehensive, and more importantly, the response to the problem is also very good.
CarbonTrendz
Great experience from onboarding onwards
We added the SMS, UGC, loyalty, and reviews widgets to our site and not only are they easy to use, but the customer success team is fantastic at walking you through any questions you might have. I couldn't ask for more.
Madeleine G.
SMS Marketing and more!
Using text messaging as a means of communication might seem 'old-fashioned' but it worked very well for our company! Thanks to text messaging, we were able to reach our customers who are of a certain age range and, therefore, not much of a user of modern social networks (whatsapp).
Mauro G.
A-LIST ECOMM TECH AT YOUR FINGERTIPS
attentive

Ready to make the switch to Yotpo Email & SMS?

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Laura Doonin, Commercial Director recommendation on yotpo

“Yotpo is a fundamental part of our recommended tech stack.”

Shopify plus logo Laura Doonin, Commercial Director
YOTPO POWERS THE WORLD'S FASTEST-GROWING BRANDS
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