Optimove Integration
Optimove empowers marketers to create hundreds of granular customer segments, measure the incremental impact of each campaign, and have their CRM journeys, mapped by AI.
All Integrations
Yotpo & Optimove
The integration allows brands to receive loyalty events from Yotpo in Optimove, allowing them to deliver real-time campaigns to customers. The streamed events can also be used to enrich customer profiles in Optimove for segmentation and insight discovery.
Integration benefits
This powerful integration allows brands to create unified customer profiles and to deliver symmetric multi-channel messaging while avoiding cross-firing messages via a centralized orchestration engine.
Integrates with
Loyalty & Referrals
Categories
Email Marketing,
Data & Automation,
Marketing Automation
Supported platforms
Shopify,
Shopify Plus,
Adobe Commerce (Magento),
Salesforce Commerce Cloud
Contact information
Supported plans
platinum,
enterprise
Developed by
Optimove
Use Cases
Segment customers
Enrich customer data with loyalty attributes for advanced segmentation, including loyalty point balance, VIP tier, point expiration, and more.
Personalize communications
Include customer-level loyalty data in email communications to create a more personalized interaction that boosts engagement. Seamlessly incorporate dynamic point balance, VIP tier, tier expiration date, and many other fields within your creative.
Trigger loyalty messages
Trigger communications based on loyalty events such as referral made, VIP tier achieved, a redemption made, and more. Events are sent in near real-time for an optimal experience.
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