Use Product Reviews in BFCM Marketing

Use UGC from satisfied customers to acquire new ones during the holiday shopping season.

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Yotpo Products
Product logo / Logo / Reviews
 
Implementation effort
Low High
Goals
  • Build brand credibility
  • Acquire new customers
  • Drive sales
Industries
 
Which Brand Should Use it?

Brands wanting to acquire new customers during Black Friday and Cyber Monday by using social proof to increase brand trust.

Drive BFCM Sales With Customer Reviews

Consumers trust other shoppers more than they trust brands. By showcasing customer reviews, brands can leverage social proof to prove their product’s value to potential customers.

Reviews of your on-sale products during Black Friday can be displayed across your site, on social media, or sent as email and SMS messages.

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Resources to Get You Started

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