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Marketing Manager, Expansion Markets, French Speaking

Marketing London

If you shop online (and who doesn’t these days?), then chances are you’ve already interacted with Yotpo. We’re a leading eCommerce retention marketing platform, on a mission to help brands of all sizes turn one-time shoppers into customers for life. Loyalty programs, SMS and email marketing, subscriptions, and reviews are our bread and butter, but we have more solutions up our sleeve, too.

We have teams across the world, including the US, Canada, UK, Israel, Bulgaria, and Australia — and we’re still growing. Our primary goal is to deliver the best technology in the industry.

You can hear all about it in our latest brand video.

Sounds exciting? Then read on, because we’re in pursuit of the best and the brightest minds to help us achieve our vision.

Marketing Manager, Expansion Markets French Speaking 

Yotpo is hiring an experienced Marketing Manager to drive marketing opportunities in our expansion markets in EMEA. You’ll be responsible for driving key business objectives like building a multi-million pound sales pipeline and growing new customers via marketing campaigns targeting France and DACH regions. 

As an integral part of the EMEA Go-To-Market team, you’ll be the beating heart of our expansion marketing efforts in our fastest-growing markets. 

You are a marketing expert who can work across channels like web, content, and IRL events to plan, manage and monitor campaigns as well as develop relationships with our external partners

You’ll work closely with our regional pods, as well as our global Marketing team to plan and execute initiatives.

This role is based in London and reports to the Director of Marketing, EMEA

You will:

  • Build & own the marketing plan for France and DACH markets
  • Plan and execute marketing activities, working closely with regional pods and the global marketing team
  • Work with local Partners in France and DACH markets to source, select and execute co-marketing activities
  • Build rapport with industry counterparts in the ecosystem
  • Work across channels like webinars, content, and IRL events
  • Monitor and analyse campaigns – must be comfortable using data to understand the effectiveness of projects 
  • Align with Global Partner Marketing team on strategic efforts

About you:

  • Fluent in French
  • 5+ years of experience in marketing campaign development and execution
  • Minimum of 2 years experience, specifically in SaaS B2B
  • Experience working across channels like webinars, IRL events and content
  • Incredible communication skills across a range of people, personalities, and teams
  • Comfortable with decision-making but knowledgeable of when to escalate decisions/issues to management
  • Ability to prioritize responsibilities in line with business objectives and to adapt to changing projects and priorities
  • Self-starter: you lead your own day-to-day and are in charge of your output and productivity

Bonus points for:

  • Fluency in any additional languages
  • Knowledge of the tech landscape for eCommerce 
  • Experience with field marketing 

About Yotpo – UK:

  • Private healthcare with dental and optical included
  • Pension contribution
  • Voluntary death in service policy
  • Cycle to work scheme
  • Generous PTO, volunteer days, holidays and flex days 
  • Individualized career development, rewards and recognition
  • Wellness and philanthropic programming and events
  • In light of the global pandemic we’ve been working from home but we are now delighted to welcome our teams back in a hybrid model
  • Meet the team: Talia Shani, Beth Wells, Itay Vladomirsky

 

#LI-Hybrid

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