The UK Fashion eCommerce Report

An in-depth consumer survey on online purchase decisions, brand loyalty, and eCommerce returns.

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Inside The Report
This survey dives deep into consumer trends and offers proven strategies for fashion brands to sell more online and reduce returns.

Survey data includes:

Shopping habits

Where do shoppers start their search? Where do they prefer to buy, on brand websites or through retailers?

Fashion Returns

The number one reason for returns and how to prevent them

Brand loyalty

What can brands do to boost loyalty, especially among Gen Y & Z?

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Shopping habits

Where do shoppers start their search? Where do they prefer to buy, on brand websites or through retailers?

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Fashion Returns

The number one reason for returns and how to prevent them

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Brand loyalty

What can brands do to boost loyalty, especially among Gen Y & Z?

eCommerce has become an equalizer for companies and the critical touchpoint for developing direct relationships with customers.
Tomer Tagrin
Tomer Tagrin
Co-founder and CEO @ Yotpo

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