If you shop online (and who doesn’t these days?), then chances are you’ve already interacted with Yotpo. We’re a leading eCommerce retention marketing platform, on a mission to help brands of all sizes turn one-time shoppers into customers for life. Loyalty programs, SMS and email marketing, subscriptions, and reviews are our bread and butter, but we have more solutions up our sleeve, too.
We have teams across the world, including the US, Canada, UK, Israel, Bulgaria, and Australia — and we’re still growing. Our primary goal is to deliver the best technology in the industry.
You can hear all about it in our latest brand video.
Sounds exciting? Then read on, because we’re in pursuit of the best and the brightest minds to help us achieve our vision.
We are looking for a Senior Marketing Manager to join our Reviews team at Yotpo Tel Aviv HQ. If you know how to connect the dots between creative and strategic thinking to an actual execution plan, we’d love to hear from you.
Your Responsibilities:
- Strategic Ownership: Lead and execute comprehensive multi-channel GTM plans from inception to completion by leveraging creative concepts that you will champion.
- Content Creator: Demonstrate your ability to generate versatile content pieces, (avoiding the generic tone of voice of ChatGPT). Crafted to disrupt B2B norms, embody the genuine, on-brand Yotpo voice, to strategically serve us across various channels, including paid, organic, email marketing, micro copy, webinars, events, and more.
- Team Collaboration: Foster seamless collaboration with cross-functional teams across the organization, from project briefing to the execution of best-in-class campaigns, designed to build yotpo’s brand, guide prospects in the right direction and support the adoption of new features for existing customers globally.
- Trend Awareness: Exhibit a keen eye for industry trends and their relevance to our brand. Integrate these trends seamlessly with Yotpo’s distinctive tone of voice, fostering an environment of innovation and efficiency.
- Data-Driven Insights: Utilize data-driven insights to inform and optimize marketing strategies. Leverage analytics and key performance indicators to measure our main KPIS and the success of campaigns
About You:
- Language Proficiency: Native English speaker.
- Experience: Over 5 years in marketing, preferably with exposure to B2B SaaS.
- Actionable Creativity: Translate creative ideas into practical action items and execution.
- Self-Motivation: Set and achieve targets autonomously.
- Content Management: Efficiently create content that aligns with Yotpo’s objectives across the entire customer funnel.
- Results Driven: Thrive in a fast-paced environment, focused on delivering measurable outcomes.
- Team Player: A true team player who plays for the team!
Bonus Skills: eCommerce Familiarity: Experience in eCommerce is a plus.
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