SMS Strategies
SMS Strategies
or get started
Collect subscribers

KeywordSubscription

Use a keyword to enable shoppers to opt-in to receive your SMS marketing communications simply by sending a text.

Best Practice: Promote the keyword opt-in across all of your marketing channels to maximize engagement.

Partner with influencers and brand ambassadors to promote unique keywords to encourage your customers to sign up for your text club.

Best Practice: Ask influencers to share why consumers should sign up to receive texts from your brand, and choose a personalized keyword that sparks a connection.

Why Does It Work?

Your customers are already spending the majority of their time on their mobile phones and on social media. With easy calls-to-action, keyword opt-in is a quick and easy way to scale an audience.

More time spent
0 x

more time spent texting than any other channel, requiring brands to enable text experiences

Explore more strategies

Check out these additional top-converting SMS marketing strategies.

See all strategies
Interested in Yotpo?
Schedule a call with one of our marketing consultants to learn more.
mailbox
Thank you!
We'll be in touch in no time! In the meantime, take a look at what our customers are saying about Yotpo.
Yotpo Success Stories >
Yotpo Customers
Trusted by the worlds
fastest-growing brands
Yotpo Customers