Conversion-Oriented On-Site Display
conversion
Live reviews collected to date
Brands across the globe
Tech Integrations and partnership
AI Summaries
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Instant Insights
Synthesize large volumes of reviews into concise summaries that highlight what shoppers care about most.
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Topic-Focused
Surface key themes like quality, fit, and value so customers get answers fast, driving conversions.
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LLM-Optimized
Surface structured, high-quality review content on your site that AI platforms can crawl, trust, and cite.
AI Filters & Search
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Most Impactful First
AI ranking shows the relevant and impactful reviews first so shoppers find answers fast and buy with confidence.
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Custom Filtering
Let shoppers filter by attributes like size, use case, or skin type to find reviews that match their needs.
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AI-Extracted Insights
Surface filters based on themes AI identifies across your reviews so shoppers can easily find relevant reviews.
“Reviews and UGC we collect help increase buyer confidence. We can showcase visual galleries with real people wearing our products, it’s so impactful for our shoppers.”
“We can showcase visual galleries with real people wearing our products, it’s so impactful for our shoppers.”
Widget Customization
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Out-of-the-Box
LayoutsDisplay reviews with multiple out-of-the-box layouts, all fully customizable with zero coding required.
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Full Brand
ControlGet full control to customize colors, fonts, and layouts to match your brand perfectly.
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CSS Editor &
APIsGo deeper with custom styling or build fully bespoke displays with flexible APIs.
Structured for AI
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AEO-Friendly
MarkupReviews structured with AI discovery in mind, making your content easy for LLMs to crawl, interpret, and cite.
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AI-Summarized
ThemesKey review themes automatically summarized, delivering the organized, high-quality signals LLMs cite.
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Built for Discovery
Increase your brand’s visibility wherever AI platforms look for trusted, authoritative answers.
“No amount of product copy can replace what reviews do for us. Being able to show how real customers have styled the tree in their homes gives shoppers the reassurance they need to buy with confidence.”
“Being able to show how real customers styled the tree in their homes gives shoppers the reassurance they need to buy with confidence.”
Conversion-Driven Display
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Journey-Stage Displays
Show the right reviews at the right moment, from homepage to PDP.
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Highlight Key Content
Feature top reviews, photos, or themes that drive conversions at every stage of the buyer journey.
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Engaging Formats
Scrollable carousels showcase volume and variety without overwhelming the page.
Speed & Trust Signals
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Fast-Loading Reviews
Optimized for page speed so reviews never slow down your site or hurt conversions.
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Authenticity Badges
Display verified buyers, sampling, and incentivized badges, signals shoppers trust.
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Transparent Signals
Give shoppers purchase confidence with clear authenticity indicators that reinforce your brand’s credibility.
FAQs
Do you support on-site widgets to display reviews?
Yes, Yotpo offers customizable on-site widgets, including review carousels, star ratings, review highlights widget, and more. Widgets can be embedded on product pages, category pages, or the homepage. Features like smart sorting, AI reviews summaries, variant filtering, and media integration help shoppers find the most relevant and helpful reviews, improving their decision-making experience.
How do review widgets work?
A review widget is an embeddable block that pulls the customer reviews you’ve collected onto your product and collection pages. It displays star ratings, written reviews, photos, and AI summaries in real time. At the exact moment a shopper is weighing a purchase, fresh social proof sits right in front of them.
Can you customize a review widget?
Yes, and you won’t need to touch code to do it. Yotpo’s widgets are no-code and on-brand out of the box, from review carousels to star ratings to review highlights, and you style each one to match your site’s fonts, colors, and layout. For teams that want deeper control, developers can use the CSS editor and APIs to fine-tune exactly how reviews display.
Do reviews slow down my site?
No. Yotpo’s review widgets are built to be lightweight and load fast, so adding on-site reviews won’t drag your pages down. Slumber Cloud is a good example – after installing the updated Yotpo Reviews widget, it saw zero impact on its core site speed score. Reviews render efficiently alongside your content, and product pages stay quick.
Does Yotpo support review moderation & filtering?
Definitely. Yotpo provides sophisticated tools to manage your reviews effectively. You can manually approve reviews or set up automatic approvals. The platform includes spam detection and profanity filters to keep things clean, and even uses AI to suggest helpful comments. Need to sort through reviews? These features help you ensure only relevant, appropriate content gets published, all while maintaining transparency and authenticity.
