The Reviews Platform Built for Conversion

From fast, compliant collection to omnichannel syndication, Yotpo delivers authentic reviews and UGC that build trust, power AI recommendations, and drive conversions everywhere you sell.
300M+ live reviews
collected
35K+ brands across
the globe
PANDORA steve madden tarte brooklinen fenwick DR MATENS ALLSAINTS Glossier VICTORIA BECKHAM PANDORA steve madden tarte brooklinen fenwick DR MATENS ALLSAINTS Glossier VICTORIA BECKHAM
PANDORA steve madden tarte brooklinen fenwick DR MATENS ALLSAINTS Glossier VICTORIA BECKHAM PANDORA steve madden tarte brooklinen fenwick DR MATENS ALLSAINTS Glossier VICTORIA BECKHAM

Our Review Capabilities

Capture smarter, convert faster and grow bigger. Yotpo delivers everything you need to maximize review impact at any scale.

Review & Media
Collection

Conversion-driven collection captures detailed, media-rich reviews. In-mail technology and 2-in-1 requests capture product and site reviews in one flow.

Sleek On-Site Display

Conversion-oriented on-site display surfaces the most persuasive reviews and UGC with AI-powered sorting, summaries, and 6 on-brand widgets.

LLM Discoverability

Smart prompts, AI summaries, and structured review content ensure your brand shows up where AI platforms look for answers to shopper questions.

Actionable Analytics

Sentiment scoring, competitive benchmarking, and deep insights inform product decisions, sharpen marketing, and improve customer experience.

Multilingual Capabilities

Build trust in every market. Automatically translate reviews so shoppers around the world see content in their language, no local scale required.

Review Syndication

Maximize visibility with review syndication across Google, Meta, TikTok Shop, the Shop App, and major retail partners. Your reviews, everywhere customers shop.

Review Management

AI-powered moderation and FTC-aligned workflows ensure only authentic reviews get published. Scale review management without losing flexibility.

See Yotpo Reviews in Action

Connect with our team and see how leading brands use Yotpo to build trust, drive conversions, and maximize review impact across every channel.

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Built for
AI Discoverability

AI is changing how shoppers discover products. Yotpo ensures your reviews are structured, high-quality, and visible everywhere AI looks for answers.

High-quality reviews, powered by AI

LLMs cite detailed, structured, authentic reviews. Yotpo’s intelligent prompts and collection tools capture the rich, specific content AI platforms look for when surfacing recommendations.

Crawlable content LLMs depend on

Yotpo’s AI-powered summaries, topic clustering, and structured review content are built for LLM consumption with organized, high-quality signals that AI platforms crawl, interpret, and surface in recommendations.

Authenticity that earns citations

LLMs look for and cite authentic shopper voices that reflect real experiences. Yotpo captures the reviews AI platforms trust, cite, and use to recommend your brand at the moment shoppers are asking.

Meet the Brands Driving Measurable Growth With Yotpo Reviews

Testimonial ImageTestimonial Image10 Reviews PP 8
“Yotpo collection agent, like smart prompts, is one piece of technology that is a massive game changer for us.”
Perry Ellis Reviews PP 9
“AI Reviews Summary provided a positive user experience, allowing customers to have a quick glance at important topics.”
Brooklinen Reviews PP 10
“Yotpo makes it easy for customers to leave a review. In under three minutes, they can tell us exactly what they loved and didn’t.”

Trusted by the world’s fastest-growing brands

Glossier PANDORA brooklinen VICTORIA BECKHAM refy ALLSAINTS tarte mvmt MOROCCANOIL Chomps Keen fenwick steve madden david protein Our place Goodr DR MATENS beekman gopro rms all birds fenty beauty il makiage Revolve everlane rxbar hint coty true religion perry ellis clarks

The Expert Support That Sets Us Apart

  • Onboarding &
    Implementation

    Our implementation team gets you up and running fast with a tailored plan, configured for success from day one.

  • 24/7 Support,
    365 Days

    Business doesn’t sleep, so neither do we. Our global support teams are available around the clock.

  • Customer Success

    More than support, your dedicated CSM is your go-to strategist for optimization, growth, and product guidance.

  • Easy Migration

    Switch without losing a single review. We migrate your existing content and preserve everything you’ve built.

Proven Results in Every Industry

The right review strategy looks different for every category. Yotpo Reviews helps you build review experiences around how your shoppers buy.

Beauty & Health

Beauty shoppers want to know if a product fits their skin, routine, and expectations – not just that it works. Yotpo helps surface the details that build confidence.

Beauty Health Reviews PP 14
Glossier VICTORIA BECKHAM beekman revlon il makiage

Fashion

Fashion shoppers want to know how it fits, feels, and wears, not just how it looks on the model. Yotpo helps brands capture the authentic reviews and visual content that turn browsers into buyers.

Fashion Reviews PP 15
perry ellis true religion ALLSAINTS fashion nova Revolve

Footwear

Fit is everything in footwear. Yotpo helps brands collect the size, width, and comfort details shoppers need to find their perfect fit and buy with confidence.

Footwear Reviews PP 16
DR MATENS clarks all birds UGG Birkenstock

Home & Garden

Home shoppers want to see how a product looks in a real space before they commit. Yotpo helps brands surface the authentic details and UGC that make a big purchase feel like an easy decision.

Home Garden Reviews PP 17
muji brooklinen joseph miele Our place

Food & Beverage

In food and beverage, curiosity needs proof. Yotpo helps brands surface the flavor, texture, and experience details that give shoppers the confidence to try something new.

Food Beverage Reviews PP 18
sodasream hint Chomps soylent david protein

Jewelry and accessories

The details matter in jewelry. Yotpo helps brands collect the size, thickness, and wearability details that give shoppers the specific answers they need from people who’ve actually worn it.

Jewelry accessories Reviews PP 19
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Sports and Outdoor

Durability is non-negotiable for outdoor gear. Yotpo helps brands surface the performance details like weight, real-world proof, and lasting quality that shoppers need before they commit.

Sports Outdoor Reviews PP 20
gopro tenis helly hansen patagonia municipal

100+ Industry Leading Integrations

With more integrations than any other reviews platform, we connect reviews across your entire tech stack to maximize reach, trust, and conversions everywhere your customers shop.
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Why Enterprise Brands Choose Yotpo Reviews

Yotpo Reviews supports complex review programs with the security, scale, integrations, and hands-on expertise enterprise teams need.

Unmatched Syndication Reach

1/6

We syndicate reviews to Walmart, Macy’s, Target, and hundreds of retail and marketplace partners, giving enterprise brands the network reach and coverage to influence purchase decisions wherever their customers shop.

Built for AI-First Commerce

2/6

Our reviews platform is built to drive visibility in an AI-first commerce environment, feeding LLMs with structured, high-quality data so your brand shows up in AI search results.

Enterprise-Grade Integrations

3/6

We integrate natively with SFCC, Shopify Plus, Magento, and your broader CDP and martech stack. Deep ecosystem compatibility means less engineering lift, faster implementation, and simpler ongoing maintenance.

A Complete Commerce Platform

4/6

With Reviews, Loyalty, and UGC under one roof, enterprise brands can consolidate vendors, unify customer data, and eliminate the complexity of managing multiple point solutions.

Data You Own. Security You Trust.

5/6

Enterprise teams get full ownership and portability of their first-party review and customer data, backed by GDPR, CCPA, and CIPA compliance and a security posture built to the highest standards.

Support Built for Enterprise

6/6

Our dedicated CSM coverage goes beyond standard support, backed by contractual SLAs and a proven migration plan that preserves your historical review data and minimizes the risk of switching platforms.

Control How Your Products Appear in AI Search

Introducing Yotpo Discover – built for commerce and powered by real reviews to improve how products rank and get recommended across AI engines.

Explore Reviews Resources

FAQs

Why are product reviews important?

Product reviews are vital for building trust and driving sales. Shoppers trust real customer experiences over brand messaging, and nearly all consumers read reviews before making a purchase. Reviews also improve SEO, provide valuable product insights, and help reduce return rates by setting clear expectations. High-quality reviews not only influence buying decisions but also enhance brand reputation and visibility.

How many consumers actually read online reviews?

Nearly 98% of consumers read online reviews before making a purchase. This highlights how critical reviews are in influencing buying decisions and building trust with shoppers. Brands that prioritize collecting and displaying high-quality reviews are more likely to earn customer confidence and drive conversions.

What types of reviews can I collect with Yotpo?

Yotpo provides brands with tools to collect several kinds of valuable feedback. You can gather product reviews and site reviews. These can include star ratings, written feedback, and detailed responses using customizable forms. You can also collect visual user-generated content (UGC) like photos and videos, Q&A entries, and post-purchase questions to gather even more context from your customers. These review types help brands build trust and drive conversions with authentic, content-rich feedback.

Can I collect photo and video reviews with Yotpo?

Yes, absolutely! Yotpo lets your customers easily upload both photos and videos when they leave a product review. Why is this visual UGC so helpful? It gives potential shoppers a much clearer picture of your product’s quality, fit, and how people use it in real life. Seeing is believing, right? This significantly boosts trust and makes shoppers feel more confident about buying. You can then feature this visual content in eye-catching galleries right on your site, making your product pages more engaging.

Does Yotpo support review moderation & filtering?

Definitely. Yotpo provides sophisticated tools to manage your reviews effectively. You can manually approve reviews or set up automatic approvals. The platform includes spam detection and profanity filters to keep things clean, and even uses AI to suggest helpful comments. Need to sort through reviews? These features help you ensure only relevant, appropriate content gets published, all while maintaining transparency and authenticity.

How do I request reviews from my customers?

Yotpo makes asking for reviews easy by automating requests through email and SMS. You can set up triggers based on order data, ensuring you ask for feedback at just the right moment after a purchase. We provide customizable, mobile-friendly email templates with simple in-mail forms, making it super easy for customers to submit a response. You can also send reminders or integrate review requests into your loyalty workflows or post-purchase campaigns.

Can I syndicate reviews to Google or Facebook?

You bet! Yotpo lets you syndicate your hard-earned reviews to various retail and social commerce platforms, including popular ones like Google Shopping, Facebook, TikTok Shop, and even Macy’s and Target. What’s the benefit? Syndicating reviews puts your authentic user feedback right alongside your products on these channels. This boosts your visibility, builds trust instantly, and ultimately increases conversions.

Do you support on-site widgets to display reviews?

Yes, Yotpo offers customizable on-site widgets, including review carousels, star ratings, review highlights widget, and more. Widgets can be embedded on product pages, category pages, or the homepage. Features like smart sorting, AI reviews summaries, variant filtering, and media integration help shoppers find the most relevant and helpful reviews, improving their decision-making experience.

How customizable are the review request emails?

You have a lot of control over how your review request emails look and feel. Yotpo’s drag-and-drop email editor lets you easily tailor the branding, layout, subject lines, and specific product blocks. Want to make them personal? You can add dynamic content like product images, reminders about loyalty points, or personalized messages. Plus, you can adjust the language for different audiences, as the platform supports multilingual emails.

Can Yotpo collect reviews in multiple languages?

Yes, Yotpo fully supports collecting and displaying reviews in multiple languages. You can send out review request emails tailored to different languages, and customers can submit their feedback in the language they prefer. Plus, our review widgets feature real-time translation capabilities. Shoppers can also filter reviews by country. This ensures you provide a localized, personalized experience for your customers all around the world.

cta box 3 bg Reviews PP 22

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