Introducing Macy’s & Bloomingdale’s Syndication
Why Review Syndication Matters
Explore syndication pricing for your brand
Yotpo’s syndication pricing is based on your monthly order volume and selected retailers. Choose your setup below to see your estimated starting price.
Syndication built for retail growth
Expand Retail Reach
Bring reviews to Macy’s and Bloomingdale’s through Yotpo’s growing retail syndication network, built to help brands expand review coverage across the digital shelves that matter.
Low-Cost Syndication
Yotpo gives brands a more cost-effective path to retail syndication, helping teams expand review coverage across key retail channels without the high costs of legacy networks.
A Partner for Growth
Yotpo gives brands a simpler way to expand into more retail channels over time, making it easier to diversify reach, meet shoppers in more places, and grow with one partner.
FAQs
What is review syndication?
Review syndication is the process of extending the reviews you collect on your own site to other channels, including retailer PDPs, so shoppers can see more proof where they’re deciding what to buy and make more confident decisions.
Why syndicate reviews to Macy’s and Bloomingdale’s?
Macy’s and Bloomingdale’s are two of retail’s most important digital shelves. Syndication helps get reviews onto your products from the start, instead of waiting for them to build up organically on retailer PDPs. That gives shoppers more proof when deciding what to buy, helps products show up more strongly, and increases the chances of conversion.
How does syndication help support conversion?
Products with stronger review coverage give shoppers more confidence to buy. Syndication helps get more reviews onto retailer PDPs faster, so products show up with stronger proof in the places where purchase decisions happen.
Who is eligible for Macy’s and Bloomingdale’s syndication?
Macy’s and Bloomingdale’s syndication is currently available for brands on Premium and Enterprise Yotpo plans that already sell on these retailers and have 1,000+ DTC orders. This helps us meet retailer authenticity and quality guidelines for review syndication.
How does syndication help with AI visibility?
LLMs rely on signals across the web to decide which products to surface and recommend. When your reviews appear on major retail sites, they help strengthen those signals and make your products easier for AI engines to understand and recommend.
Why syndicate reviews through Yotpo?
Yotpo gives brands access to Macy’s and Bloomingdale’s syndication – two important retail opportunities that were previously out of reach – through a lower-cost path than legacy syndication options. That means brands can expand review coverage into these channels without the higher cost typically associated with legacy providers.
Where can I learn more about Macy’s and Bloomingdale’s syndication?
For more details on setup, eligibility, and how syndication works, visit our Help Center.
