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Marketing Tel Aviv-Yafo

Marketing Content Writer

We’re looking for a Marketing Content Writer to join the Marketing Team in Tel Aviv. In this role, you will work closely with the Director of Content and Growth stakeholders to develop engaging, performance-driven content that is optimized for a variety of channels.

This is an exciting opportunity to support a growing content team with members in both New York and Tel Aviv, and the heart and soul of this role is writing. We’re looking for someone who’s just as much a stickler for spelling and grammar as they are results-obsessed. If you’re eager to create amazing content that drives growth goals for Yotpo’s SaaS marketing platform, then we want to hear from you! 

Responsibilities

  • Write short- and long-form copy that can be used in a variety of touchpoints, including email, paid ads, blog articles, and the website. 
  • Simplify complex and technical product information into engaging narratives and copy that makes readers click. 
  • Write and optimize content for targeted keywords based on SEO best practices. 
  • Review performance metrics and iterate on content to improve campaign performance. Develop best practices by channel as a result of these learnings. 
  • Help other writers on the team with copy feedback and attend regular writing feedback sessions.

Requirements

  • 2+ years experience in content marketing and/or copywriting for an agency
  • Strong writing portfolio with a range of marketing collateral that demonstrates creativity and impressive writing chops
  • Strong understanding of customer lifecycle communications
  • Unparalleled attention to detail and grammar
  • Fluency in English and ability to write flawless, natural copy  
  • Fluency in Hebrew (Speaking level)
  • Ability to work efficiently in a fast-paced, dynamic environment 
  • Experience with a B2B SaaS company -- a strong advantage
  • Experience with content SEO -- a strong advantage 
  • Experience with eCommerce -- an advantage

If you don’t meet 100% of the qualifications outlined above — that’s okay! We believe in hiring people, not just skills. We encourage you to apply if you think this is a role that would make you excited to come into work every day.

About Yotpo

Yotpo is the leading eCommerce marketing platform, helping thousands of forward-thinking brands like Rebecca Minkoff, MVMT, Bob’s Discount Furniture, and Steve Madden accelerate direct-to-consumer growth. Our single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more, empowering brands to create smarter, higher-converting experiences that spark and sustain customer relationships. We integrate with the tools online businesses use every day, including Google, Instagram, top eCommerce platforms, and the rest of the martech stack. Yotpo is a Forbes Cloud 100 company with offices worldwide including New York, London, and Tel Aviv.

 

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