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Product Tel Aviv-Yafo

Product Manager - Growth Team

We’re looking for a sharp product manager to lead the growth domain for our user generated content products (reviews & visual marketing).

As a Product Manager leading growth efforts for Yotpo’s user generated content products, you will be responsible for successfully leading the product strategy and execution in the growth domain. You will be working extensively with our customers, marketing, engineering, design, and product teams to create superior experiences for our customers.


  • You have at least 3 years of experience as a product manager with a proven track record of delivering impactful products.
  • You have significant experience optimizing product funnels for B2C products, or self service B2B products
  • You possess natural ownership abilities and entrepreneurial qualities - you're self-driven and you feel comfortable motivating, leading, and making decisions.
  • You are passionate about building great user experiences, and you have a keen eye for details, UX, and design.
  • You have strong communication skills and have the ability to thoroughly explain the rationale of product decisions.
  • You are very analytical and experienced in working both with qualitative insights and quantitative data to drive product decisions. You know your way around A/B tests, analytics tools and user interviews, surveys, and usability tests.
  • You are a fast learner, adaptive, and thrive in a fast paced, ever-changing environment.


Key Challenges You'll Tackle

  • Realize the strategy of Yotpo’s user generated content products and low-touch experience through disciplined growth practices.
  • Lead a team focused on removing friction for our customers and enabling their self-reliance and success.
  • Drive initiatives to increase activations, conversions (free to premium), upgrades, retention and cross-sells.
  • Identify and prioritize growth opportunities through deep understanding of our users and leveraging qualitative and quantitative user research.
  • Partner with other product teams, engineers, designers, data-scientists, support specialists and marketing experts to drive joint strategic planning and execution.


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