Littledata Integration
Little Data is an Analytics app that tracks server side events for optimal monitoring and matching in your Google Analytics, with no need to use GTM.
Little Data is an Analytics app that tracks server side events for optimal monitoring and matching in your Google Analytics, with no need to use GTM.
With Littledata, you can create dedicated channels for Yotpo SMS and Email or add subscription events to Google Analytics to monitor their revenue contribution and see which campaigns perform best. And with this integration, you can track subscription orders in Google Analytics GA4, linking them to browsing behavior and marketing channels.
This integration allows brands to create dedicated channels for SMS and Email or capture subscriptions purchase events in GA4 to monitor their revenue contribution and see which campaigns perform best. They can use this data to create audiences to target in Facebook, Google, Tiktok and more.
Littledata tracks subscription events in GA4 so you can differentiate between one-off orders and recurring orders, and tie them to marketing channels attributions and LTV revenue.
Use Yotpo Subscriptions data to build more effective audiences in Meta (via Facebook Conversions API), Segment (via Segment connection), Google Ads, Pinterest, and TikTok.
Build data-driven attribution reports in GA4 based on what happens "post-click" from channels including Yotpo SMS
Use Yotpo SMS attribution to build more effective audiences in Meta (via Facebook Conversions API), Segment (via Segment connection), Google Ads, Pinterest, and TikTok.
Build data-driven attribution reports in GA4 based on what happens "post-click" from channels including Yotpo Email
Use Yotpo Email attribution to build more effective audiences in Meta (via Facebook Conversions API), Segment (via Segment connection), Google Ads, Pinterest, and TikTok.