--- url: /integrations/insider/ title: "Insider Integration | Yotpo" description: "Through Insider, enterprise marketers can connect customer data across channels and systems, predict future behavior with AI, and personalize experiences." canonical: https://www.yotpo.com/integrations/insider/ --- [All Integrations](/integrations) # Insider Integration Through Insider, enterprise marketers can connect customer data across channels and systems, predict future behavior with AI, and personalize experiences. Overview Loyalty & Referrals Reviews & UGC ## Yotpo & Insider With Yotpo and Insider's integration, you can segment your customers based on their reviews and loyalty points, and personalize communications across 10+ channels — including Email, SMS, App Push, WhatsApp, and more. ## Integration benefits Yotpo and Insider integration facilitates the effortless transfer of user and event data from Yotpo to Insider. Through this synchronization, you gain the ability to execute sophisticated segmentation and convey personalized messages and promotions across diverse channels, nurturing and solidifying customer loyalty. **Integrates with** Loyalty & Referrals Reviews & UGC **Categories** Email Marketing, SMS Marketing **Supported platforms** Shopify, Shopify Plus **Contact information** [useinsider.com](http://useinsider.com/) **Resources** [Insider support article](https://academy.useinsider.com/docs/external-platform-integrations-yotpo) Request a demo **Supported plans** free, gold, platinum, enterprise **Developed by** Insider **Resources** [Insider support article](https://academy.useinsider.com/docs/sending-yotpo-data-to-insider) ### Use Cases #### Segment customers Enrich your customer data with loyalty attributes for advanced segmentation, including loyalty point balance, VIP tier, point expiration, and more. #### Personalize communications Include customer-level loyalty data in email communications to create a more personalized interaction that boosts engagement. Seamlessly incorporate dynamic point balance, VIP tier, tier expiration date, and many other fields within your creative. #### Trigger loyalty messages Trigger communications based on loyalty events such as referral made, VIP tier achieved, redemption made, and many more. Events are sent in near real time for optimal experience. #### Segment customers Enrich your customer data with loyalty attributes for advanced segmentation, including loyalty point balance, VIP tier, point expiration, and more. #### Personalize communications Include customer-level loyalty data in email communications to create a more personalized interaction that boosts engagement. Seamlessly incorporate dynamic point balance, VIP tier, tier expiration date, and many other fields within your creative. #### Trigger loyalty messages Trigger communications based on loyalty events such as referral made, VIP tier achieved, redemption made, and many more. Events are sent in near real time for optimal experience. **Supported plans** free, growth, prime, premium, enterprise **Developed by** Insider **Resources** [Insider support article](https://academy.useinsider.com/docs/sending-yotpo-data-to-insider) ### Use Cases #### Segment customers based on past reviews Create segments of customers who leave positive and negative reviews, or by review score. See who is leaving reviews so you can engage with customers in a targeted, more personalized way #### Segment customers based on past reviews Create segments of customers who leave positive and negative reviews, or by review score. See who is leaving reviews so you can engage with customers in a targeted, more personalized way ### YOTPO POWERS THE WORLD'S FASTEST-GROWING BRANDS