---
url: /integrations/emarsys/
title: "Emarsys Integration | Yotpo"
description: "With Yotpo’s integration with Emarsys, brands can design a smart email marketing strategy with the content that converts."
canonical: https://www.yotpo.com/integrations/emarsys/
---

# Emarsys

[Integrations / Loyalty & Referrals](/integrations)

With Yotpo’s integration with Emarsys, brands can design a smart email marketing strategy with the content that converts. Brands with Emarsys can easily leverage Yotpo data to send more effective emails based on loyalty and referral engagement and buyer behavior.

Get a demo

**Emarsys** creates software that enables truly personalized, one-to-one interactions between marketers and customers across all channels.

[Install](https://loyalty.yotpo.com/integrations)

Product

Loyalty & Referrals

Platform

Shopify   Adobe Commerce (Magento)   Salesforce Commerce Cloud

Category

Email Marketing

Supported Plans

Premium   Enterprise

Developed by

Yotpo

Resources

[Yotpo Installation Guide](https://support.yotpo.com/docs/integrating-yotpo-loyalty-referrals-with-emarsys)

## Integration Benefits

Yotpo and Emarsys integrate to increase revenue with strategic, targeted messaging and email marketing campaigns powered by loyalty program data. With behavior-based segmentation, brands can manage higher-converting email marketing efforts all from one place.

## Loyalty & Referrals Use Cases

Segment customers

Enrich customer data with loyalty attributes for advanced segmentation, including loyalty point balance, VIP tier, point expiration, and more.

Personalize communications

Include customer-level loyalty data in email communications to create a more personalized interaction that boosts engagement.

Trigger loyalty messages

Trigger communications based on loyalty events such as referral made, VIP tier achieved, a redemption made, and more. Events are sent in near real-time for an optimal experience.

## Featured integrations

Reviews & UGC

### [Attentive](/integrations/attentive/)

Yotpo and Attentive’s integration, allows you to sync review & loyalty program data to your Attentive account. This enables you to segment your customers based on Yotpo data, and trigger sms and email communications to your customers.

Learn more

Reviews & UGC

### [Omnisend](/integrations/omnisend/)

Integrate Yotpo and Omnisend and leverage powerful reviews and loyalty data to create hyper-targeted and high-converting campaigns, across all the channels your customers use most.

Learn more

Reviews & UGC

### [Gorgias](/integrations/gorgias/)

Yotpo's integration with Gorgias enables support teams to address customer reviews and questions without ever having to leave Gorgias. Support agents can also manage customers’ loyalty plans directly from the admin.

Learn more

Loyalty & Referrals

### [Klaviyo Customer Hub](/integrations/klaviyo-customer-hub/)

The Yotpo Loyalty & Klaviyo Customer Hub integration brings loyalty directly into the customer experience, letting shoppers view points, rewards, and VIP status in one seamless destination. By surfacing loyalty value where customers already engage, brands can drive higher program participation, boost retention, and create a more connected, high-converting post-purchase journey.

Learn more