---
title: "Customer Product Reviews With Photos & Video | Yotpo"
description: "Customer product reviews are more convincing with visuals. Yotpo collects photo and video UGC from real buyers and showcases it to build trust and drive sales."
url: "https://www.yotpo.com/explore/customer-product-reviews/"
date_modified: "2026-09-01T20:03:59+00:00"
---

# Customer Product Reviews You Can See

A photo from a real buyer says more than any product shot. Yotpo makes it easy to collect customer product reviews with images and video, then showcases that visual UGC where it turns curiosity into purchases.

300M+ real reviews
collected

35K+ brands across
every market

# Proof Shoppers Can See

Collect photos and video, show them everywhere, and grow. Yotpo turns visual customer product reviews into proof that sells at scale.

## Rich Review
Collection

Capture rich, detailed customer reviews with conversion-first tools; native in-mail requests and 2-in-1 flows collect product and site feedback together in one easy step.

Learn more

[Rich ReviewCollection](https://www.yotpo.com/platform/reviews/collection/)

## Sleek Review Display

On-site display puts your most persuasive reviews and UGC front and center, with AI-powered sorting, summaries, and six on-brand widgets.

Learn more

[Sleek Review Display](https://www.yotpo.com/platform/reviews/display/)

## LLM Discoverability

With smart prompts, AI summaries, and structured review content, your brand turns up wherever AI platforms and LLMs field shopper questions.

Learn more

[LLM Discoverability](https://www.yotpo.com/platform/reviews/llm-discoverability/)

## Actionable Insights

Sentiment scoring, benchmarking against competitors, and rich review insights steer product choices, tighten marketing, and elevate the customer experience.

Learn more

[Actionable Insights](https://www.yotpo.com/platform/reviews/analytics/)

## Reviews in Any Language

Earn trust in every market. Yotpo auto-translates reviews so shoppers worldwide read real buyer feedback in their own language, no local team needed.

Learn more

[Reviews in Any Language](https://www.yotpo.com/platform/reviews/multilingual-capabilities/)

## Syndicated Reviews

Get seen in more places, sending reviews to Google, Meta, TikTok Shop, the Shop App, and major retail partners.

Learn more

[Syndicated Reviews](https://www.yotpo.com/platform/reviews/syndication/)

## Smart Moderation

AI moderation and FTC-aligned workflows publish only genuine reviews, so your team scales review management without giving up oversight.

Learn more

[Smart Moderation](https://www.yotpo.com/platform/reviews/moderation/)

## See Yotpo Reviews at Work

Talk with our team and see how leading brands use Yotpo to build trust, lift conversions, and get more from every customer review across channels.

# Made for
AI Discoverability

AI is changing how shoppers find products. Yotpo keeps your customer product reviews structured, high-quality, and visible everywhere AI looks for answers.

## High-quality reviews, guided by AI

AI engines cite reviews that are detailed, structured, and genuine. Yotpo’s smart prompts and collection tools draw out the specific, first-hand customer content those platforms reach for to recommend products.

## Crawlable content LLMs rely on

Built for how LLMs read, Yotpo’s AI summaries, topic clustering, and structured review content feed AI platforms clean, high-quality signals they can crawl, interpret, and surface when shoppers ask for recommendations.

## Real voices that earn citations

LLMs seek and cite authentic shopper voices grounded in real experiences. Yotpo captures the customer product reviews AI engines trust, cite, and use to recommend your brand the moment shoppers ask.

# Meet the Brands Growing With Real Customer Reviews on Yotpo

“Yotpo collection agent, like smart prompts, is one piece of technology that is a massive game changer for us.”

**Aviel Selkovitch**
Director of ecommerce

2.1

Topics
per review

“AI Reviews Summary provided a positive user experience, allowing customers to have a quick glance at important topics.”

**Genna Rodney**
Manager CRM & Loyalty

25%

Conversion rate increase

“Yotpo makes it easy for customers to leave a review. In under three minutes, they can tell us exactly what they loved and didn’t.”

**Jack Lorentzen**
Senior Associate

25K+

Five-star
reviews

# Expert Support That Sets Yotpo Apart

-

### Smooth
Onboarding

Our team gets you live quickly with a rollout built around your goals and set up to win from day one.
-

### Round-the-Clock
Support

Commerce never clocks off, and neither do we. Our global teams have your back at any hour, every day of the year.
-

### Success Partnership

Beyond support, your dedicated CSM becomes your strategist for optimization, growth, and product direction.
-

### Seamless Move

Switch without losing a single review. We move your existing content and preserve everything you’ve built.

# Proven Results in Every Category

Every category rewards a different review approach. Yotpo helps you craft review experiences that mirror how your shoppers really decide what to buy.

Beauty & Health Fashion Footwear Home & Garden Food & Beverage Jewelry and accessories Sports and Outdoor

Select an industry - Beauty & Health
- Fashion
- Footwear
- Home & Garden
- Food & Beverage
- Jewelry and accessories
- Sports and Outdoor

## Beauty & Health

Beauty shoppers want to know whether a product suits their skin, routine, and expectations, not just that it works. Yotpo surfaces the details that turn hesitation into real confidence.

## Fashion

Fashion shoppers want to know how a piece fits, feels, and wears, not just how it looks on the model. Yotpo helps brands capture the authentic reviews and visual content that turn browsers into confident buyers.

## Footwear

In footwear, fit makes or breaks the sale. Yotpo helps brands gather the size, width, and comfort notes shoppers need to land the right pair and order without doubt.

## Home & Garden

Home shoppers want to picture how a product looks in a real space before they commit. Yotpo helps brands surface the authentic details and UGC that make a big purchase feel like an easy, low-risk decision.

## Food & Beverage

With food and drink, curiosity needs reassurance. Yotpo helps brands bring the flavor, texture, and tasting notes forward so shoppers feel ready to try something new.

## Jewelry and accessories

Jewelry is all about the fine points. Yotpo helps brands capture the size, thickness, and wearability details shoppers ask about, answered by people who have actually worn the piece.

## Sports and Outdoor

For outdoor gear, durability is the whole question. Yotpo helps brands bring performance details forward, weight, real-world proof, and lasting build, so shoppers commit with certainty.

# 100+ Integrations, More Than Any

No reviews platform offers more integrations. We thread reviews through your whole tech stack so reach, trust, and conversions follow customers wherever they shop.

[Explore more](https://www.yotpo.com/integrations/#product=reviews)

[](https://www.yotpo.com/integrations/klaviyo/)

[](https://www.yotpo.com/integrations/google/) [](https://www.yotpo.com/integrations/klaviyo/)

[](https://www.yotpo.com/integrations/google/) [](https://www.yotpo.com/integrations/klaviyo/)

[](https://www.yotpo.com/integrations/google/)

[](https://www.yotpo.com/integrations/tiktok-shop/)

[](https://www.yotpo.com/integrations/tiktok-shop/)

[](https://www.yotpo.com/integrations/tiktok-shop/)

[](https://www.yotpo.com/integrations/mailchimp/)

[](https://www.yotpo.com/integrations/salesforce-commerce-cloud/) [](https://www.yotpo.com/integrations/mailchimp/)

[](https://www.yotpo.com/integrations/salesforce-commerce-cloud/) [](https://www.yotpo.com/integrations/mailchimp/)

[](https://www.yotpo.com/integrations/salesforce-commerce-cloud/)

[](https://www.yotpo.com/integrations/adobe-commerce-magento/) [](https://www.yotpo.com/integrations/bigcommerce/) [](https://www.yotpo.com/integrations/shopify/) [](https://www.yotpo.com/integrations/adobe-commerce-magento/) [](https://www.yotpo.com/integrations/bigcommerce/) [](https://www.yotpo.com/integrations/shopify/) [](https://www.yotpo.com/integrations/adobe-commerce-magento/) [](https://www.yotpo.com/integrations/bigcommerce/) [](https://www.yotpo.com/integrations/shopify/)

# Why Enterprise Brands Rely on Yotpo Reviews

Yotpo Reviews handles demanding review programs with the security, scale, integrations, and hands-on expertise enterprise teams rely on.

## Reach No One Else Matches

1/6

We syndicate reviews to Walmart, Macy’s, Target, and hundreds of retail and marketplace partners, giving enterprise brands the reach to influence purchase decisions wherever their customers shop.

## AI-First Commerce, Covered

2/6

This reviews platform earns visibility in AI-first commerce, handing LLMs structured, high-quality data so your brand turns up in AI-generated search results.

## Integrations Built for Enterprise

3/6

Native ties into SFCC, Shopify Plus, Magento, and your wider CDP and martech stack mean less engineering lift, a faster launch, and simpler upkeep as your review program grows.

## The Whole Commerce Stack

4/6

Reviews, Loyalty, and UGC sit together under one roof, letting enterprise brands cut their vendor list, unify customer data, and shed the drag of juggling separate point tools.

## You Own Your Data, We Guard It

5/6

Enterprise teams hold full ownership and portability of their first-party review and customer data, safeguarded by GDPR, CCPA, and CIPA compliance and security built to the strictest standard.

## Support Made for Enterprise

6/6

Dedicated CSM coverage stretches well past standard support, reinforced by contractual SLAs and a proven migration plan that protects your historical review data and takes the risk out of switching.

EARLY Access

# Own How Your Products Show Up in AI Search

Introducing Yotpo Discover, made for commerce and driven by real reviews to lift how your products rank and get recommended across AI engines.

[Learn more](https://www.yotpo.com/discover/)

# Browse Reviews Resources

### Review Calculator

Use Yotpo’s Review Calculator to determine how many 5-star reviews you need to improve your overall rating.

[Review Calculator](https://www.yotpo.com/tools/review-calculator/)

### The Shoppers Have Prompted

What shoppers want. Who AI picks. 80+ insights across 8 industries

[The Shoppers Have Prompted](https://www.yotpo.com/shoppers-have-prompted/)

### Perry Ellis Conversion Lift

AI Review Summary boosted engagement with 25% higher conversions and improves shopper experience across all brands.

[Perry Ellis Conversion Lift](https://www.yotpo.com/case-studies/perry-ellis/)

### Yotpo Discover

Take control of how ChatGPT, Gemini, and leading AI engines recommend your products.

[Yotpo Discover](https://www.yotpo.com/discover/)

# FAQs: Customer Product Reviews

## Why do product reviews matter so much?

Real customer voices move shoppers in a way brand messaging never will. Almost every buyer reads reviews before committing, so customer product reviews become the deciding factor at the shelf. Reviews also sharpen SEO, reveal what people genuinely love or want improved, and set honest expectations that cut returns. The upshot is steadier conversions and a brand shoppers believe in.

## Just how many buyers read reviews first?

Nearly 98% of buyers read online reviews before they commit, which tells you everything about how much a real customer voice sways the sale. Brands that keep collecting and showcasing honest, high-quality feedback consistently earn more trust, and turn that trust into conversions.

## What review types can I collect with Yotpo?

Yotpo hands you tools to gather every kind of customer voice. Collect product and site reviews with star ratings, written notes, and rich detail through flexible forms. Go further with visual UGC, real photos and videos, plus Q&A and post-purchase questions that add context. Blend these formats and you build the authentic, content-rich feedback that earns shopper trust and drives conversions.

## Can I collect photo and video reviews in Yotpo?

Yes, and it’s effortless. Buyers can add photos and videos to any product review in seconds. That visual UGC lets future shoppers see genuine quality, real fit, and everyday use, which is far more convincing than words alone. Seeing real customers use a product melts hesitation. Showcase the best submissions in on-page galleries and your product pages become livelier and far more persuasive.

## How does Yotpo handle review moderation?

Absolutely, you stay in control of quality. Approve each review yourself or let smart rules auto-publish by rating and sentiment. Spam and profanity filters keep things clean, and AI can even propose helpful replies. When a backlog builds, sorting is quick. Only genuine, on-topic feedback reaches shoppers, and it stays transparent and trustworthy throughout.

## How do I ask customers for reviews?

Yotpo does the asking for you across email and SMS. Fire requests off order data so the invite lands at the perfect moment after purchase. Mobile-ready templates with in-mail forms make leaving feedback painless, and gentle reminders or ties into your loyalty and post-purchase flows keep the reviews rolling in.

## Can I share reviews on Google or Facebook?

Definitely. Yotpo syndicates your hard-won reviews across retail and social channels, from Google Shopping and Facebook to TikTok Shop, and even Macy’s and Target. Putting real customer feedback right next to your products in those places widens your reach, builds instant credibility, and nudges more shoppers to buy.

## Are there on-site widgets for displaying reviews?

Yes. Yotpo’s customizable widgets, review carousels, star ratings, a review highlights widget, and more, drop onto product, category, or home pages. Smart sorting, AI summaries, variant filtering, and media surfacing bring the most useful customer voices forward, so shoppers reach a decision with confidence.

## Can I customize the review request emails?

Plenty. Yotpo’s drag-and-drop editor lets you shape branding, layout, subject lines, and product blocks exactly how you want. Make it personal with product images, loyalty-point reminders, or tailored notes, and speak to each audience in their language, since multilingual emails are built in. Small touches lift response rates.

## Does Yotpo collect reviews in different languages?

Yes. Yotpo gathers and shows reviews in many languages. Send request emails matched to each language and let customers write in the one they know best. Widgets translate live, and shoppers can filter by country, so buyers everywhere get a local, personal experience that feels made for them.

# Book a personalized demo

See what real reviews

can do for your revenue.
