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Associate Product Marketing Manager

Marketing New York

If you shop online (and who doesn’t these days?), then chances are you’ve already interacted with Yotpo. We’re a leading eCommerce marketing platform, on a mission to help brands of all sizes accelerate their growth through exceptional customer experiences. Loyalty & Referrals program, SMS marketing, reviews, and visual user generated content are our bread and butter, but we have more solutions up our sleeve, too.

We have teams across the world, including the US, UK, Israel, Bulgaria and Australia — and we’re still growing. Yotpo secured a $230 million fundraising round in March 2021, our valuation is now $1.4 billion, and our primary goal is to deliver the best technology in the industry. You can hear all about it in our latest brand video

Sound exciting? Then read on, because we’re in pursuit of the best and the brightest minds to help us achieve our vision.

As Yotpo's Associate Product Marketing Manageryou will be responsible for supporting the planning and execution of how we show and describe the value of Yotpo. You will work closely with Marketing and Product teams to help coordinate marketing activities and product releases. You will help compile and produce impactful blog posts and engaging stories which highlight Yotpo’s unique value to our customers. You will play an important role in the positioning of our products, helping to distil our value proposition into effective presentations for the go-to-market teams, case studies, videos, and pages on our website. You will also assist the product team by sharing insights from the market, carefully distilling it into actionable feedback which helps our product team evaluate roadmap candidates for development each quarter.

You will:

  • Help refine product positioning and create messaging and value propositions that resonate with Yotpo’s buying audience.
  • Participate in the launch of new products and features, helping to develop messaging, assets and coordinate marketing activities
  • Engage in competitive research and support in the creation of battlecards and competitive one pagers that help build GTM teams’ knowledge and confidence  
  • Work with the Product Managers to develop product knowledge and share market intel such as customer feedback or competitive updates
  • Help in coordinating marketing campaigns, production of marketing content and sales collateral to best support GTM teams’ needs and demonstrate the value of Yotpo.
  • Draft and assist in the production of external content pieces including blog posts and case studies

About you:

  • 2+ years in B2B SaaS Marketing 
  • Excellent writing skills with a focus on storytelling
  • Keen eye for detail with an innovative approach to product marketing 
  • Strong communication and presentation skills
  • Firm understanding of the product and how it connects with customers’ needs 
  • Ability to effectively collaborate with multiple stakeholders 
  • A real passion and energy for improving and adapting marketing communications
  • Must have a valid U.S. work authorization to apply

If you don’t meet 100% of the qualifications outlined above, that’s okay! We believe in hiring people, not just skills. If you have a passion to learn and are excited about eCommerce and technology, then we want to hear from you.

About Yotpo:

  • 100% coverage of employee medical premiums; 90% coverage of dependent/family premiums.
  • Comprehensive dental, life, disability and vision coverage.
  • Generous PTO, holidays and flex days.
  • Company sponsored 401K matching.
  • Pre-tax Commuter and Healthcare benefits.
  • Paid leave for new parents and Dependent Care FSA.
  • Individualized career development, rewards and recognition.
  • Wellness and philanthropic programming and events.
  • Yotpo teams are working in a hybrid model.

Yotpo’s employee-centric culture has consistently earned us coveted spots on Crain’s and BuiltInNYC’s Best Places to Work lists. Directly inspired by employee feedback, we create opportunities to bring our teams together. Yotpo programming includes quarterly events, educational fireside chats, summer outings, end of year celebrations, and affinity groups like Yotpo Cares and DEI-PO

You’ll be working alongside awesome people where your voice is heard and your perspective is encouraged. Come join us and help us build a global company where we're all proud to belong.

Yotpo is also committed to diversity, equity, and inclusion, and we want teammates who are similarly passionate about pushing for change in our industry.

Yotpo is for everyone, and we’re committed to anti-racist work. We welcome and employ people regardless of race, color,  gender identity, religion, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or Veteran status. We are proud to be an equal opportunity employer.

Awards and Partnerships
2022 best place badge -NY 2021 best place badge -NY WISE 2021 OUT in tech
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“Yotpo is a fundamental part of our recommended tech stack.”

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