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Title: "How Many Purchases Does it Take to Create Brand Loyalty?"
Date: "2018-09-17T05:54:48+00:00"
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As brands work to increase customer lifetime value in light of growing acquisition costs, shoppers themselves are raising the stakes for what they consider to be [brand loyalty](/resources/10-ways-to-improve-customer-retention/).

37% of consumers consider themselves to be loyal to a brand only after making five purchases.